Don’t miss out on the sounds that you love.

With over 145 locations across the country, Connect Hearing is Canada’s top hearing healthcare provider. After a routine hearing test revealed a degree of hearing loss, Hockey great Darryl Sittler became a client.

He was impressed by the care he received at his local Connect Hearing clinic and the innovative hearing technology available. He sees hearing care as a health issue, with no reason for any stigma about wearing hearing aids, especially since many of the latest models are entirely invisible.

Darryl Sittler is a Canadian hockey legend. He has an unbroken record of scoring 10 points in a single game for the Toronto Maple Leafs, scored the winning goal in the 1976 Canada Cup, and was inducted into the Hockey Hall of Fame in 1989. Today, one of his passions is encouraging Canadians to live healthier lives.

Connect Hearing is a leader in so many ways, and partnering with a Canadian icon like Darryl was a natural fit and a great way to engage with audiences 50+ to talk about the importance of hearing health and getting your hearing checked. Darryl’s relevance and authenticity are a much-needed breath of fresh air for the category.

The multi-media campaign includes national television, digital ads, social media, print, direct mail, in-clinic merchandising, and more.